In 2001, Tonner Doll Company released the first set of Display Dolls, each wearing outfits from 2000 and 2001. The dolls were dressed inhouse and varied in character and hairstyles (only Tyler and Esmé dolls were used). There was no psecific count of how many were made for each style; it is believed less than 50 exist of each outfit. The dolls had gold wrist tags that said Authorized Display Doll and the boxes also carried gold stickers saying the same thing. From 2002, in addition to the gold sticker, the dolls actually had printing on the box with the name of the doll that also said, Display Doll.